Data Privacy Policy
1. General information
The following information provides an overview of the processes and policies affecting your personal data. Personal data is any data that relates to you personally.
Please note, statistical surveys/profiling is carried out under strict conditions, as explained below.
Please read this policy carefully before deciding whether you would like to agree to it. You may contact us at any time with any questions you may have.
1.1. Information about the body responsible
The body responsible for processing your personal data is:
Impact Marketing Global Limited
249 Cranbrook Road
Ilford
Essex
IG1 4TG
United Kingdom
The body responsible is the legal entity who decides on the purposes and processes used when dealing with your personal data (e.g. names, email addresses, etc.)
If you agree that we forward personal data to our relevant partner companies for advertising companies, these companies are the body responsible for the processing of the personal data.
2. What data do we collect?
2.1. Communication data
Where advertising consent is given, all data is recorded and logged confirming consent. These are your full name, age, address, email address and consent source (e.g. Website address) and documentation of the double opt-in process.
Statistical data is collected on any email advertising. This includes: delivery, the number of opens and the number of click on links within the advertising email. We may decide to assign markers to you based on the collected statistics. Please note, by agreeing to this privacy policy you are agreeing to this process.
2.2. Communication metadata
We also collect some technical data that is automatically recorded by our servers. This is primarily kept in server log files (this includes date, time, IP address).
2.2.1. Server log files
As part of participation of our competitions and / or consent to receive advertising communication, information is automatically collected and stored in server log files, which your browser automatically transmits to us (these are: Browser type and version, operating system, referrer URL, host name of computer, time of the server request and IP address)
2.2.2. Analysis tools, third party tools and plugins
We use cookies to statistically analyse user behaviour on our website. User behaviour is usually collected anonymously and cannot be traces back to you. Several tools and plugins are available to you to prevent this analysis.
3. What do we use your data for?
3.1. Use of communication data
3.1.1. Competitions/Surveys/Free Trials or Services.
Contact details are used during participation of the competitions as they are with the fulfilment of free trials. The individuals will be contacted using these details and the prize sent to the address specified. This is necessary as part of the fulfilment of any of our collection processes.
3.1.2. Advertising, direct mail and consent.
To finance our prizes, participants give their consent to receive direct mail and advertising.
Upon receiving consent (DOI) your personal data will be used for advertising purposes. This includes email, post, SMS and/or telephone marketing. In such a case we store your personal data for use under GDPR compliance.
3.1.3. Logging
When submitting your DOI the time and date of participation and details entered are collected. This is required for entry and enables you to participate in the specific service.
Metadata is collected at the time of consent to advertising and is used for logging, and if necessary, used as proof you have given permission and the time and date of consent. We are required to log this information under GDPR regulations. Due to this, the collected metadata is not stored anonymously, but stored with the personal data.
3.1.4. Suppression lists
We hold a suppression list to prevent any further advertising being sent. Your personal data will be stored to prove your consent, however, will not be used for advertising purposes.
3.1.5. Statistics and enrichment
Once an advertising email is sent, statistical data is collected. This statistical data includes the number of opens of the advertising email and the number of links clicked within the advertising email. This data is assigned to each individual email address.
Our partners receive statistics about the advertising campaign containing information such as the number of opens and clicks. These statistics are anonymous and cannot therefore be linked to personal data to allow identification. These statistics are vital for quality control, pricing and invoicing.
3.1.6. Legal basis
In accordance with Article 6 paragraph 1 a, b, c and f and article 22 paragraphs 2 and 3 of the General Data Protection Regulation the processing of your person data is permitted. We do not collect or process communication data without your agreement of this data protection declaration.
Statistics and enrichment as described under 3.1.3. in particular do not take place without your prior consent. It is of legitimate interest for the enrichment of personal data amongst other things, ensuring advertising is targeted to people that are more interested in receiving the information, and ensuring recipients are not ‘spammed’ with irrelevant information. It is also important to us and our advertisers as it affects the cost per click and success rate.
The legal basis for logging the electronically issued declaration of consent, including communication metadata, includes, among others, section 13 Paragraph 2 Sentence 2 Telemedia Act (TMG), section 7 UWG and Article 7 Paragraph 1 DSG-VO in conjunction with section 51 Paragraph 1 BDSG. As part of these obligations we must be able to provide evidence, constituting a legitimate interest to collect the personal data, including communication metadata, under article 6 of GDPR
4. Use of tools and plugins
4.1. Cookies
Our websites sometimes use cookies. Cookies do not contain viruses and do no damage to your computer. Cookies are used to make our websites more user friendly and to make our offers more effective. Cookies are small text files, stored on your computer ad saved by your internet browser.
Most of the cookies we use are called session cookies. They are automatically deleted after you leave our websites. Other cookies remain on your device until you delete them, these cookies enable us to recognise your browser when you return to our websites.
How to prevent cookies: You can prevent cookies being created without asking, define parameters to allow certain cookies or disallow them in general. This can be set in your web browser. If cookies are disallowed, this may cause the functionality of some websites to be limited.
Legal basis: Certain cookies are required to carry out the electronic communication function or to provide vital website functions (i.e. basket function) and are set on the basis of article 6 paragraph 1 section f of GDPR. There is also a legitimate interest in storing cookies to enable the website administrator to ensure the website remains error free and optimized. For any other stored cookies (e.g. cookies for analysing your browsing behaviour), these are dealt with separately in this data protection declaration.
4.2. Google Analytics
This website uses the web analytics service, Google Analytics. The provider of this service is Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA.
Google Analytics uses cookies (small text files stored on your computer). The information generated by the cookie about your use of the website is transmitted to a Google server, usually in the USA and stored there.
Deactivating cookies: cookies can be deactivated within your browser’s settings. However, this may limit the functions of the website and you may not be able to use the website to the full extent.
Browser plugin: there is also a plugin for most browsers that does not allow cookies used in tracking your usage of a website vie google analytics. You can download and install here: https://tools.google.com/dlpage/gaoptout?hl=de
Further information: For more information on how Google Analytics handless your data in Google’s data protection declaration: https://support.google.com/analytics/answer/6004245?hl=de.
Legal basis: Google Analytics cookies are used on the basis of article 6 paragraph 1 section f of GDPR. We, as a website operator have a legitimate interest in analysing user behaviour to optimise our website and advertising.
4.3. Google web fonts
Our websites use fonts hosted by Google. When you request a page, your browser loads the requested web fonts and stores them in your browser’s cache to display the correct font.
To achieve this, your browser must connect to Google’s servers. This informs Google that our website has been accessed from your IP address. We use Google Web Fonts under the legitimate interest of an appealing, uniform presentation of our website. This represents a legitimate interest as per article 6 paragraph 1 section f of GDPR.
If your browser does not support fonts hosted online, a standard front will be used by your computer. For more information on Google Web Fonts visit https://developers.google.com/fonts/faq or Google’s privacy policy https://www.google.com/policies/privacy/.
5. Who will we pass your data on to?
5.1. Participation in the competition
If you participate in the competition or have submitted your information during a survey or free trial/service but did not give consent to advertising, your data will not normally be passed on to any third party. In specific cases, we may be required to pass your details on to the authorities, data protection officers or lawyers.
5.2. Consent to receive direct mail (Double Opt In)
When giving your consent to receive advertising (DOI), an explanation of your agreement can be found next to the checkbox, which you must actively click. For information on the companies that may use your data for advertising purposes, please call us (+44 (0) 1621 737 060) or email us on GDPR@impactmarketing.global
If required, your data can also be passed on to the authorities, data protection officers and lawyers.
As a result of any legal dispute and/or claim for information, your data can also be passed on to companies that need them to defend themselves against claims or for evidence.
6. How long will your data be stored?
If taking part in the competition without giving advertising consent, your data will be purged 4 weeks after the conclusion of the competition.
If you have given your consent to receive advertising your data will be stored and used by us and selected partners. Your personal data will be stored until you revoke your advertising consent. After unsubscribing your data will be put onto a suppression list to ensure you no longer receive advertising from us or our partners.
7. Information, correction, restriction of processing and deletion.
7.1. Right to request information
You may request information about your personal data of which we process. To request this information, you can contact us by email: sales@impactmarketing.global or post: Impact Marketing Global limited, 249 Cranbrook Road, Ilford, Essex, IG1 4TG, United Kingdom.
7.2. Updating, Correction, deletion and restriction of processing
You have the right to request we correct any personal data we hold on you. You also have the right to request the completion of any incomplete personal data we hold on you.
Under certain circumstances, listed in article 18 of the General Data Protection Regulation, you can request your data is only processed in a limited capacity.
In accordance with article 17 of the General Data Protection Regulation you have the right to deletion. However, we will only comply with a request for deletion as long as it does not contradict our legitimate interest. For example, we may have to retain your data to prove our compliance with the General Data Protection Regulation.
Requests can be made by email: sales@impactmarketing.global or post: Impact Marketing Global, 249 Cranbrook Road, Ilford, Essex, IG1 4TG, United Kingdom.
8. Withdrawing your consent to data processing, deletion and blocking
8.1. Withdrawal of consent to data processing
At any time, you may revoke your consent to process your personal data. Revoking consent does not affect the lawfulness of processing prior to withdrawal of consent.
Should you revoke permission to process your data before the completion of the competition, your participation in the competition will also be excluded.
Upon request, we delete all personal data that is no longer needed under legitimate interest. We cannot completely delete all of your personal data due to requirements under GDPR, we are required to show evidence of consent.
8.2. Withdrawal of consent to advertising
At any time, you may withdraw your consent to advertising and statistics and enrichment. The lawfulness of processing prior to consent withdrawal is not affected.
If you have received an advertising mailing, you can unsubscribe at any time by simply using the link at the bottom of the mailing.
Upon withdrawing your consent your personal data will no longer be used for advertising and will be added to a suppression list to ensure your data is not used for advertising in the future.