Data Cleansing Services

As a data owner holding our own marketing databases, Impact Marketing’s in-house data bureau has been in operation for 20 years, and gained valuable experience in the world of data. This has given us an insight into the true cost of inaccurate data, and it is truly staggering.

Data is a valuable resource for any company, being a key factor in communication with customers and prospective clients. However, it decays quickly as an individual’s contact details and personal circumstances change. Data lists can therefore lose their value in a short space of time. Data cleansing is therefore a key service that our data bureau specialise in.

As part of our data cleansing process your file is checked against various suppression files and our own Master file allowing us to offer;

  • TPS/CTPS suppression
  • MPS suppression
  • Goneaway suppression
  • Mortality suppression
  • Telephone verification
  • Email verification
  • Postal address verification

Feel free to call us on 0800 999 8030, and one of the data team will be happy to run through your requirements and arrange a free data audit.

Request a quote

    Free Data Audit

    We offer all of our clients a completely free data audit. In doing this we can assess how many of your records are flagged with issues, allowing you to assess whether your data requires cleansing.

    An inaccurate/out-dated database can cost companies substantial amounts of money. This is a result of the cost of mailing incorrect records and the resulting lack of business. It is therefore imperative that the data list you hold is up to date.

    As a leading data bureau, our team ensures that your databases are the valuable resources they should be. Our in-house data coupled with bespoke applications and unparalleled knowledge in data interrogation enables us to provide our clients with a range of benefits. Whether you hold a business, consumer or an email data list, our data cleansing service ensures that it is up to date and bringing value.

    In addition, we are the owners of a number of exclusive databases. If you are looking to replace your data or are interested in purchasing a high quality database, get in touch. A member of the team will be happy to discuss your marketing campaign with you while providing some free advice on what works well in the industry.